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In the Age of Information, data equals power. By harnessing the power of your business's most valuable digital insights, you will enhance decision-making, improve internal communication, and accelerate your success.
But with so much information and such little time in the day, how do you get the most from your data? Data is most effective when it's visual, easy to analyze, and accessible to everyone in the organization. A business intelligence dashboard coupled with a dynamic dashboard display will allow you to squeeze every last drop of value from the insights that matter most.
Here, we explore dashboard displays, or TV dashboards as they’re also known, and the benefits of using them within your organization accompanied with examples that you can use for your own office environment.
But before we delve any deeper, let’s consider the definition of this kind of dashboard and its role in the modern workplace.
What Is A TV Dashboard?
A TV dashboard is a screen-based tool used to visually display real-time data in a company or office setting. TV dashboards represent dynamic data to keep employees and team members informed about a particular department, strategy, or initiative in an accessible format.
Some organizations have several TV display dashboards throughout their offices, each showing department-specific data, while others install multiple screens that present the same information throughout the office.
These dashboards have evolved enormously over the years. Originally, key metrics were displayed on office whiteboards before being presented on basic digital monitors. But in our tech-driven age, a smart TV dashboard is more than a screen that showcases numbers and stats. Easily created with a dashboard generator, it’s now an integral part of office culture, offering a dynamic, digestible means of utilizing the insights that can drive the organization forward in a way that’s available to everyone, regardless of role or status.
A display dashboard is a communal and collaborative tool composed of visual analytics software that stands to benefit every modern organization, big or small, regardless of industry or sector.
What Are The Benefits Of TV Dashboards?
We’ve established that a dashboard display is an integral part of modern business. Here, we look at the key benefits of using these tools in your workspace.
1. Improved internal transparency & communication
A lack of transparency can seriously hinder motivation within an organization. By using TV dashboard tools to your advantage, you'll boost engagement and foster internal communication.
Why? Well, because if everyone has unlimited access to the data that makes the business tick, people will be able to discuss insights and trends freely, which, in turn, will build trust and prompt collaboration.
If no one has to request access to information, everyone will feel united and, as a result, motivated to do their job to the best of their abilities. And if everyone is working at maximum capacity, great things will happen.
2. Better engagement
Data is knowledge, and knowledge is power. If you give the entire company (or at least a significant portion of it) access to your most invaluable data through a TV dashboard software, you will increase engagement company-wide.
If members of your team are able to glance up at a TV display and gain quick access to vital nuggets of information, they’re likely to gain a deeper understanding of the organization and realize just how important they are (both as individuals and as part of a team) to its success, driving engagement as a result.
3. Real-time performance
If you customize your dashboard presentation to your audience and run it through a dynamic TV dashboard display for all to see, you’re essentially giving everyone within the organization untapped access to the kind of real-time information and reports that will help them do their job better.
Whether you’re talking finance and HR or sales and marketing, an office dashboard will empower teams as well as individuals within your organization to make more informed decisions, improve their processes, and create meaningful strategies throughout the working day—not just through delayed reports or scheduled meetings. With the help of SQL reporting tools, you don't need to wait for the IT department to generate insights or manage your data analysis, but everyone in the company will have the possibility to create their own dashboard reports in real time.
If everyone can improve their performance, you will evolve the organization and boost your bottom line. It’s that simple.
Accountability is pivotal to success in business. If people within your organization take ownership of their actions, you will eliminate the ‘blame culture’ that lurks within most businesses and ensure that everyone works towards a shared goal.
If everyone has access to an office dashboard that’s armed with the right key performance indicators (KPIs) and insights, everything is out in the open, and those within your organization will have to be accountable for their role within the business. For example, logistics analytics will help you coordinate the supply chain where you can lower transportation issues and ensure people act immediately when an anomaly occurs. In turn, this will accelerate your organizational progress.
Top TV Dashboard Examples & Templates
There’s no denying it: An office dashboard is a powerful tool. Now that you know the core benefits of embracing these dashboards for your business, it’s time to delve into TV dashboard design by looking at five noteworthy real-world examples. Let’s start with sales.
a) Sales KPI dashboard
We start with our sales TV dashboard example which focuses on C-level managers and VPs looking to outperform their targets with each tracked KPI.
- Revenue per Sales Rep
- Customer Churn Rate
- Upsell & Cross-Sell Rates
- Profit Margin per Sales Rep
- Incremental Sales by Campaign
For senior sales staff and those closely alongside them, our sales dashboard serves up a host of high-level insights that will quickly become the beating heart of your operation.
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Boasting a dynamic mix of strategic as well as operational data, this dashboard display will help members of your team formulate strategies and initiatives that will streamline your processes, fortify any weaknesses, capitalize on strengths, and ultimately, optimize your sales revenue over time.
Not only does this dashboard feature all of the sales KPIs and insights required for sales success, but its digestible design and easy-to-understand visualizations will give everyone in the department the tools to perform their job to the best of their ability.
b) Recruiting dashboard
Human resources have gone through major changes in recent years, and by utilizing a modern TV dashboard template, with the most prominent HR KPIs, a company can obtain a birds-eye view of top recruiters and how to help them achieve even better results.
- Cost per Hire
- Recruiting Conversion Rate
- Time to Fill
One of the most important duties of any human resources (HR) department, streamlining your recruitment processes is integral to the ongoing growth and evolution of your business.
If your talent acquisition processes are sluggish and your hiring success is poor, you will waste time and money, losing invaluable resources and hindering the progress of your business. But with the right dashboard, you will eliminate these issues.
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Our HR dashboard above is geared towards boosting your hiring conversion rates, optimizing your cost per hire, and reducing vacancy fill times. Moreover, its perfectly balanced blend of insights coupled with its sleek, logical layout means that your recruitment personnel will be equipped with the insights they need to hire the best talent for your business in the most efficient way possible from the start until the end of the working day.
c) Daily operational Zendesk dashboard
The help desk department is the heart of any serious business, and if you keep it healthy, the whole organization can benefit from it. A professional TV dashboard comprised of modern customer service KPIs will help you in the process.
- Tickets and Ticket-Status
- First Response Time (FRT)
- Average Resolution Time
Industry or sector aside, monitoring your customer service management is essential as elements of effective support can seriously affect your bottom line.
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An essential customer support tool, our Zendesk dashboard above houses key performance indicators that help everyone on the team get under the skin of the organization’s daily support performance while extracting segments of knowledge that will help the team leader make projections based on tickets solved by agent, number of created tickets, ticket status, and more.
This kind of team dashboard design will provide a comprehensive overview of important metrics and even in helping the help-desk department to create robust customer service reports.
With the information displayed in a navigational format and highly-visual charts and visuals featured in the heart of the dashboard, gaining access to vital metrics and making key observations on crucial customer service trends both as an individual and as part of a cohesive team is swift and simple.
d) Social media dashboard
This TV dashboard display is an interactive KPI scorecard designed to boost performance across social media channels. Here, you can drill down into a wealth of invaluable engagement metrics across your most popular social media channels, significantly improving your strategy.
- Average Order Value
- Average Time to Conversion
- Engagement Rate
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Using this highly visual template, you can set benchmarks for your content across channels and track your success in real-time. It’s also possible to track your overall engagement rates, associated costs, and conversion levels at a quick glance. Having access to this wealth of visual information will give you the tools to understand when your audience is most likely to engage with your content or take a desired action.
This highly-detailed style of the dashboard is also perfect for marketing agencies looking to present social media trends, stats, and growth to clients. The information is digestible and displayed on a large screen, which will prove engaging and persuasive in equal measure.
Also, working with this dashboard frequently will also help you discover the kind of social media content and communications that are most likely to have a positive impact on your target audience. This melting pot of metrics works in unison to create a sustainable, scalable, and progressive social media strategy that will boost your brand awareness and your bottom line.
e) Project management dashboard
Your ability to manage projects will ultimately dictate your business’s overall efficiency and ability to grow. Regardless of the style or scale of the project at hand, this intricate TV design will ensure every phase of the operation works with optimum efficiency.
- Total Tickets vs Open Tickets
- Projects Delivered on Budget
- Average Handle Time
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Every metric is weaved together to break down a project’s key steps while offering an objective breakdown of tasks, deadlines, and budgets. Here, you can accurately measure task handling times, monitor every task or ticket in motion, and measure whether your sub-projects have been delivered on budget.
For teams working on a conjoint project, this responsive IT dashboard will tie every strand of key information together and serve up the level of real-time information that will strengthen collaboration as well as communication from start to finish.
If you notice any inefficiencies or irregularities, you’ll be able to get to the heart of the issue swiftly and take targeted measures to get everything back on track. Not only will this dynamic dashboard make you more responsive, but you can use this wealth of data to uncover trends or patterns that will help you formulate water-tight strategies that will ensure you earn the best possible return on investment (ROI) for all future projects.
TV Dashboard Essential Tips & Best Practices
Now that you’re up to speed with the practical applications of TV dashboards, we’re going to look at some tips and best practices that will help your data-driven efforts.
1. Choose a dashboard software that is optimized for TV display
When working with live TV dashboard software, it’s important to ensure everything is optimized for complete visual clarity.
Choosing the right combination of dashboard software and television display will not only ensure you have access to the insights that will improve your strategic operations, but it will also give everyone in the office a unified view of essential company data.
At this point, it’s worth noting that not all dashboard software offers TV display options. So, before you make any firm commitments, you should check every feature and piece of functionality to ensure this is a possibility.
Take the time to choose the software and TV display that works best for your specific needs while ensuring every metric and visualization is easy to view, digest, and understand.
2. Understand your aims & goals
Another essential practice for dashboarding success is getting to grips with your specific aims and goals from the offset.
Work collaboratively with other key decision-makers within your business to gain a working understanding of:
- Exactly why you want to work with these kidneys of dashboards
- What do you want to achieve as a result of working with a TV display
Without knowing your ‘why’ and ‘what,’ your perfectly optimized team dashboard will offer little value. That said, take ample time to drill down into your office TV dashboard goals and aims (for example, do you want to improve interdepartmental communication? Do you want a unified view of your social media content marketing efforts?), and your display will offer the best possible return on investment (ROI).
3. Pick the right KPIs depending on the use case
Armed with your key aims and goals, you can start to pick the KPIs that align with your exact needs. Consider precisely what you want your TV dashboard, or dashboards, to display, considering which types of information will offer maximum value to your entire organization or certain departments within the business.
As you will know at this point, company KPIs are interactive and highly visual. Choose the metrics that will complement each other and essentially paint a clear picture of essential trends, patterns, strategies, and operations.
If your KPIs don’t present the information you need to achieve your goals with clear-cut success or any of your metrics cause visual confusion, you must go back to the drawing board before ‘going live’ with your dashboard.
4. Follow TV dashboard design best practices
Another key point to consider is your TV dashboard designs. A poorly curated dashboard will only serve to dilute your efforts, cause frustration, and stunt any organizational progress you’re hoping to achieve.
To help you on your quest for dashboard design excellence, here are some best practices you should follow:
- Only include information or visuals that offer 100% value to your data-driven efforts
- Reduce clutter and ensure all of your key information is easy to digest at a quick glance
- Create labels that will help you arrange and segment your data to create a logical narrative for your users
- Make sure your numbers and labels are readable from a distance
- Use no more than three colors if possible and ensure the tones you use are cohesive and not overly bright or distracting
5. Get everyone on board
Last but certainly not least: making sure that everyone is 100% on board with your efforts and initiatives is vital.
Without taking measures to run workshops, guide everyone through your new software as well as how it works, and explain the benefits, you will never reach your full analytical potential. Guide everyone through your new tools and processes, and you will achieve TV dashboard success.
TV Dashboard Software Key Features
Once you’ve got your TV dashboard software up and running, you’ll be able to access certain key features to further maximize your success. Let’s take a look at them.
1. Real-time updates
One of the most powerful features of office dashboard software is the ability to connect with a wealth of powerful real-time updates.
The dynamic nature of these types of dashboards means that everyone in the office can stay informed with trends, patterns, and operational data ‘in the moment.’ With untapped access to real-time updates, everyone within the business will be able to connect with the data and improve not only communication and collaboration but also their individual performance.
2. Dashboard tab rotation
Dashboard tabs are a slick and savvy way to structure all related metrics, KPIs, and data. Rather than having several marketing dashboards to sift through, you could split your most relevant data into rotational tabs that display groups of data such as social media, content engagement, SEO, and Google Ads or paid advertising, for instance.
Displayed on a vivid TV screen, these tabs can automatically rotate so everyone in the office can access relevant and highly structured visual information that will boost transparency, performance, and organizational growth.
3. White labeling
With white labeling features, you can customize your dashboard in a way that’s representative of your brand. By customizing your dashboards with your branding, you’ll create a sense of synergy that will bring your dashboards to life, boost visual engagement, and ultimately, improve data-driven buy-in across the organization.
While data is regarded as the oil of the 21st century, it’s only worth mining if everyone within the organization can benefit from the wisdom it provides.
The marriage of dynamic data dashboards and TV display technology will bestow your entire organization with shared knowledge—a level of collective wisdom that will get you ahead of the competition.
If everyone has a unified vision of the data that matters most, you will improve interdepartmental collaboration, enhance communication, and ensure everyone within the organization is armed with the intelligence they need to perform to the best of their capabilities.
These dashboard templates which we have discussed, are a vessel of communication. They are a means of building trust and streamlining your organization’s most important processes in a way that will save you time and money while sparking a level of innovation that will push you ahead of the pack.
In the age of information, everyone should have access to the insights and information that will empower them to perform better—and TV dashboard technology is the way forward. To help you build an office dashboard that will boost the success of your organization, try our specialist software for a 14-day trial, completely free!